How To Avoid Feast Or Famine

5 Proven Steps To Escape The Agency Feast Or Famine Cycle

A Step-by-Step Guide on How To avoid the feast or famine cycle in your agency

Most agencies go through the “Feast or Famine Cycle” at some stage in their development. But it’s only through learning to break free of this cycle that you can take your agency to the next level, scale it to greater heights, and reduce the stress you face every day as an agency owner.

When you don’t have a full order book, you’re compelled to try everything you can to win new business. If you do the right things then the process of focusing on business development eventually brings you to a place where suddenly, all your time is taken up with delivering work to clients. For a little while, things are going great! Until projects end and the cycle repeats!

Let's help you avoid these peaks and troughs.

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About Rob

I have 30+ years of commercial business experience. After beginning my career by working in various blue chip companies, I took the leap In 1991 to start my own marketing, PR and design agency. Over the next 11 years, I grew the business into an award-winning agency with 25 staff and revenues in excess of £1.5m. In 2002, I sold the business and then retrained to become a coach and mentor. Since forming Da Costa Coaching in 2007, I have helped over 350 agencies to grow in a sustainable, profitable and enjoyable way.

Rob Da Costa

Why work with Rob?

Rob helped me move my pricing approach from a time-based model to a value-based model. It took a bit of convincing and courage but he was right to encourage me in this direction. The impact has been HUGE and we have seen our profits increase by 66% in just 12 months.

Anna Pedroza

MD, Pedroza Communications

We've been working with Rob for many years now and over that time he has acted as a 'north star', keeping us on track and guiding us through growing our business. Rob has helped us deal with many challenges, everything from being recognized as a valued partner to clients, to dealing with the inevitable HR headaches. Rob's balanced advice has enabled us to make difficult decisions with confidence and has resulted in a more honed and profitable business

Simon Dunn

Partner, Keen As Mustard Marketing

I had to restructure my company after my business partner decided to leave, and the process of having to scale back and uncertainty of continuing in a new form was daunting. I love the project work and our team, but I was disheartened about running a business after a prolonged period of disruption. Rob challenged and supported me to explore how I wanted to move forward and helped me realize I want to grow the business again. He's also helped me develop better practices around team management and client contact. I'm delighted the business and I are now both thriving again - and this couldn't have been possible without Rob's careful input, advice and experience.

Lucy Morris

MD, Spinach

Are we a good fit to work together?