I want to share with you 2 recent podcasts that I have been interviewed on. I know you will find them really useful (& get to know me a little!) since they cover two of the biggest topics I frequently talk with clients about:
Unpacking value-based pricing
(interview with Lee Jackson from Agency Trailblazers)
- Trading time for money may be our comfort zone as an agency owner but it is likely holding us back, trapping us in our business and not even doing your clients any favours either!
- In this week’s episode we talk with Rob Da Costa who shares the concept of VALUE based pricing and answers standard objections
Are you selling vitamins when your clients want painkillers
(Interview with Bob Gentle from Amplify)
- Focused on selling clients what they need rather than what you think they need! A discussion around what we sell and how to niche
- This was a fascinating interview and I’m really excited to share it with you.
I know you will find them useful and I love to hear from readers so please leave a comment below and let me know whether these are challenges for you too?