It's totally possible with The Self-Running Agency Implementation Group 

The Self-Running Agency Implementation Group


It's totally possible & The Self-Running Agency Membership is your answer

Let me show you the EXACT steps to growing a profitable & sustainable agency WITHOUT YOU needing to be involved at every step of the way.

Before I Talk Any Further About The Implementation Group, Let Me Ask You A Question...

Does this Sound Familiar?

Let's cast our minds back to the reason why we started our own agency - we wanted CONTROL, FLEXIBILITY and FREEDOM. All things we didn't have in our 9 to 5 job.

Yet as we grow, the need for control ends up being at the expense of flexibility and freedom - indeed all of our clients want us to work on their accounts and our staff (if we have any) are dependent on us to make all the big decisions and often frustrate us because they lack initiative.

No matter what you have tried you feel like you constantly take one step forwards and one back.

It doesn’t have to be this way!

If you want to consistently grow a profitable and sustainable agency and one that is not 100% dependent on YOU, then you need to start by focusing on 3 key areas:


Develop an exciting living plan (and get everyone in your team to want to come on that journey with you)


Win a consistent flow of ideal target clients & retain and grow them


Grow a team of responsible 'adults' who are accountable and take responsibility 

It's no understatement to say that Rob really has transformed the way we approach our business. He's not only given us the tools and insights to take ownership of our agency's growth, but also he's instilled in us a discipline and desire to stick to his guidance and, in doing so, establish a pathway towards sustainable growth. There are just too many wonderful tools, templates, guiding principles and all round great advice he's given us to list here. Suffice to say this stuff has stuck and, in many cases, has become a mantra to both myself and my business partner. 

Rob knows exactly what makes a successful agency and what causes others to sink in the quicksand of demanding clients and scope creep. 

What are you waiting for...

Joe Cox, Content Director at Superb Digital

Once You Join The Implementation Group...

You'll work though your Success Roadmap that lays out exactly WHAT you need to do... and WHEN you need to do it. 


Finding Your Unique Niche 

You'll drill down into finding your unique niche and defining exactly who your ideal target customer is. 


Create a compelling Business Plan 

You'll create a compelling plan/roadmap so you are in complete control of your agency (despite what the world might throw your way!)


Put in place robust repeatable marketing strategies

You'll put in place a robust repeatable marketing system to deliver a constant stream of engaged leads and convert them into loyal repeat clients. No more feast or famine!


Grow a team

You'll learn the strategies to grow a winning team (in-house, remote or freelance) to take some weight off your shoulders!  This is supported by a set of best practice templates and tools 


Become Recession Proof

The programme is designed in a way that it will prepare you and your business for any changes to the broader economy. You'll be able to build systems which are guaranteed to help your business withstand a looming recession.


Get Work Off Your Plate

Once you have all the foundations in place, you'll be able to delegate work to free up your time to work less and/or focus on your 'super powers'!

Don't have the time to join?

And if you're thinking, "sounds great but I don't have time to join a group like this" (after all you already have too many plates spinning) then know that all you need to do is invest 60-mins a week to work through the content and then get direct feedback from me at every stage of your journey.

Don't have the time to join?

And if you're thinking, "sounds great but I don't have time to join a group like this" (after all you already have too many plates spinning) then know that all you need to do is invest 60-mins a week to work through the content and then get direct feedback from me at every stage of your journey.

Here's What's Inside The Implementation Group

Live sessions

ROADMAPPING 1-2-1 Call with Rob
  • Kick off your membership with a 1-2-1 call with Rob to identify your biggest challenges and map out your focus over the next 90-days
  • I want you to get some quick wins and also know where you need to focus your limited 'working ON the business' time

Live sessions

Twice Monthly  coaching calls
  • The membership includes bi-monthly group coaching calls where I will dig into key some training and run a 'drop-in clinic' to ask & answer all your questions and get feedback. I know it can be lonely running an agency so networking & learning with a group of supportive like-minded agency owners is priceless

Your membership portal

Online Video Resources, Tools & Templates
  • You will have access to online videos resources, tools and 'plug & play' templates (including all new content added in the future)
  • So you never feel overwhelmed, this content is dripped to you over time to ensure you're putting all the right foundations in place, one step at a time
  • It literally gives you the steps you need to take to build your agency supported by proven templates and feedback from me

Powered By AI

Get Access to my 30+ years of knowledge 24-hours a day
  • Use the new AI tool exclusive to The Self-Running Agency Implementation Group
  • Not only get all your questions answered, but you'll be directed to access all the resources, associated with the answer.  A new way to search and get support! 

guest experts

  • Bi-monthly live trainings with industry leading guest experts
  • We  cover everything from Business Development, LinkedIn, Money, HR, partnerships, Succession Planning & much more

Continuous Support

  • Access to exclusive structured private members group
  • Directly connect & network with other agency owners. This is your first port of call when you’re looking to form profitable & reliable partnerships

Your own agency coach

  • Get the benefit of support from an experienced coach (who started, grew and sold his own agency and went on to coach over 350 agencies) AT A FRACTION OF THE PRICE of private coaching (which currently is £950/month)
  • I'll be reviewing your work and giving you feedback at each stage of your Success Roadmap
start your own business

Are You Ready to Move From:


  • Overwhelmed and working long hours
  • Stuck on the Client Service Hamster Wheel of Doom!
  • Lacking confidence & questioning how you can grow your agency
  • Wondering if & when you should hire?
  • Involved in every aspect of your agency
  • Getting lots of conflicting info and advice
  • Lurching from feast to famine
  • Worried about a looming recession   


  • Focused on the right tasks & a better work/life balance
  • Winning ideal respectful clients
  • Confident with a clear roadmap
  • Metrics to know when/if/who to hire
  • Focused on your 'superpower'
  • Guidance an agency expert who has stood in your shoes
  • Consistent growing revenues and profits
  • Building a recession proof agency
Sally Alexander

Sally Alexander, MD, Ambleglow

With Rob's support and guidance Ambleglow has evolved into a full service agency, drilled down on our niche, put systems in place to generate consistent new business, identified (and won) ideal clients, and had the group and Rob alongside us at every step of the way. This membership is worth 100 times the monthly fee!

My Story

I started my marketing agency back in the early 90s with exuberant youthful optimism of growing a business that would give me control, flexibility, freedom and fantastic income.

Over the next 11 years we grew the agency to have 25 staff with turnover of about £1.5 million. However, as we grew, instead of giving me more flexibility and freedom, I found myself tied to the agency more than ever - with clients and staff looking at ME to solve their problems and support them.

I recall sitting in my corner desk and every day having 'wheelbarrows of crap' pilled onto my desk. I was dealing with tasks that didn't excite me (quality, HR, finance etc.) and felt I was taking one step forward and one step back - all the while with this feeling that my success was dependent on continued growth.

Something had to change!

What I needed to do was first change my mindset and then focus on getting the structures in place to build a self-running agency. Now that doesn't mean an agency that could run without me but rather, an agency that would be more self-sufficient and less dependent on me, giving me the flexibility and freedom that I so craved!

Instead of making that change, I decided the best option was to sell the agency and move on. Now I don't regret that decision but if I could do it all again or go back and give my younger self some advice, I would say "focus on building a self-running agency that gives you flexibility, control, income and freedom."

The Self-Running Agency Membership was born out of this experience plus my time working with many hundreds of agency owners over the past 15+ years, and seeing that they all share in the same aspirations and challenges as I did. Challenges we tackle in The Self-Running Membership as we work through Your Success Pathway.

Is this Implementation Group Right for You?

  • Agency Owners between 1 and 25 staff
  • Ambitious freelancers who want to grow into an agency
  • Senior team members who are helping run the agency
  • One-person agency owners who don't want to hire staff
  • Freelancers who don't want to grow into an agency
  • Unambitious agency owners

Your Roadmap To A Self-Running Agency

It doesn't matter whether you are just starting out in your agency journey or have been running an agency for a number of years, every agency needs to follow a success roadmap.  Having worked with over 450 agency owners over 17 years, I've developed this 7-point roadmap that applies to agencies of every shape and size.  

This is Your Success Roadmap that you will work through with me when you become part of The Self-Running Agency.

Hear From The Members

Learn why Lisa and Fiona from Truth PR joined The Self-Running Agency Group & the key benefits achieved so far.


Fiona Kirwan

Joint MD

Hear why Amanda Williams from Storm Communications joined The Self-Running Agency Group.


Amanda Williams


What are the key benefits of joining the group? Richard Cook, MD of Champion Communications shares his experience.

Champion Communications

Richard Cook


Listen to what Tracey Stappleton from Spa PR had to say about being a member of The Self-Running Agency Group.

Spa PR Company

Tracey Stapleton


George Milne is the MD of charity marketing agency, Audience FC, listen to hear thoughts on being a member of The Self-Running Agency Group.


George Milne


Hear why Sonaya joined the membership, the benefits she has gained and her advice if you are sitting on the fence.

CEO Partner Logo

Sonaya Williams


You're a great fit for The Self-Running Agency if...

  • You feel you are taking one step forwards and one step back in your agency's growth
  • You are just at the beginning of your agency journey and want some support from an agency expert to get it right from the start
  • You have been running your agency for some time and now is the time to start really focusing on growth
  • You feel you are on this agency journey alone and could do with a sounding board and advice
  • You may have had some generic coaching support in the past but now want to work with an agency expert who has 'stood in your shoes'